This post is the third and final in a 3-part series about making your small business appear larger than it’s true size. The first post focused on the value of a website to your business. The second post discussed the merit and necessity of quality branding. If you haven’t taken the time to read them or are a new visitor, please check out Part 1 and Part 2 of this series. Remember, your ultimate goal is to get the most growth for your dollar so without further adieu - read on for the final tip in this series for how to give your business a larger appearance to your potential customers…
This post is the first in a 3-part series about making your small business appear larger than it’s true size. Much has been written on the subject of making your small business look larger, too bad most of it isn’t practical. The New York Times even wrote an article about a woman and her success in real estate because of this very phenomenon. It’s a fact of entrepreneurship that you’re always (excluding the rare exception) going to be competing with the big boys in your pursuits of being self-employed. The problem is, most advice given is expensive or as mentioned earlier, impractical. Now, obviously expensive is a relative thing, but when you are starting a business on your own and with the cost of living increasing at a record pace, every dollar can make a tremendous difference. So simply put, your goal is to get the most growth for your dollar. Here’s a few things I’ve picked up along my way to really give your business a much larger appearance to your potential customers…
Kolgoth